AI Citations

Nearly 60% of all Google searches now end without a single click to any website. According to Semrush's 2025 zero-click study, 58.5% of US searches and 59.

Ekamoira Research Team

Jan 5, 2026·21 min

Between 50% and 90% of LLM-generated citations don't fully support the claims they're attached to, according to peer-reviewed research published in Nature Commu...

Soumyadeep Mukherjee

Jan 4, 2026·15 min

Here's the question every founder and marketer is asking right now: Does ChatGPT mention my brand when someone asks for recommendations in my industry?

Soumyadeep Mukherjee

Dec 26, 2025·25 min