5 articles
Only 12% of URLs cited by ChatGPT rank in Google's top ten results. This striking finding from a 2026 Status Labs analysis reveals a fundamental truth: traditio...
Christian Gaugeler
A December 2025 study by Surfer SEO analyzing 173,902 URLs across 10,000 keywords found that 68% of pages cited in AI Overviews were NOT in the top 10 organic r...
Ekamoira Research Team
No, ChatGPT doesn't give identical answers to everyone asking the same question. The AI generates unique responses each time based on multiple factors including conversation context, user settings, and built-in randomness.
Christian Gaugeler
Nearly 60% of all Google searches now end without a single click to any website. According to Semrush's 2025 zero-click study, 58.5% of US searches and 59.
Ekamoira Research Team
Between 50% and 90% of LLM-generated citations don't fully support the claims they're attached to, according to peer-reviewed research published in Nature Commu...
Soumyadeep Mukherjee