Should you build communities or compete head-to-head? In this video, Mark explains how community building aligns with the future of search, making it a smart long-term strategy for brands. 👍 Subscribe for more SEO tips 🔔 Read about it on the Moz Blog: https://mz.cm/AMA-with-Mark-Williams-... Check out Mark’s full webinar: https://mz.cm/future-of-search-2026 👩💼 ABOUT MARK WILLIAMS-COOK: Mark is the Director at Candour and the founder of AlsoAsked. Known for his sharp takes and data-backed insights, Mark has been at the forefront of SEO for over 20 years. 🔗 CONNECT WITH Mark: Twitter: @thetafferboy *************************************** ADDITIONAL MOZ RESOURCES: 30-day Moz Pro Free Trial ► https://mz.cm/3jZq3p3 Check out Moz Local ► https://mz.cm/36Pbz7h Learn about STAT ► https://mz.cm/2IiqTzf Watch Moz Webinar ► https://mz.cm/3TgJgGK *************************************** STAY IN TOUCH: Moz ► https://mz.cm/30QvHCm Facebook ► https://www.facebook.com/moz X/Twitt