In this video, Jamie Indigo explains how brands can protect their visibility in AI search. She breaks down the Johari Window framework for understanding brand control, shows how entity recognition influences AI results, and shares practical ways to track sentiment, monitor external signals, and prevent data leaks from internal content. ๐ Subscribe for more SEO tips ๐ Read about it on the Moz Blog: https://mz.cm/blog-dark-side-AI Check out Jamie Indigoโs full webinar: https://mz.cm/webinar-dark-side-of-ai ๐ฉโ๐ผ ABOUT JAMIE INDIGO: Jamie Indigo is a technical SEO who speaks bot. As Director of Technical SEO at Cox Automotive, she studies how search engines crawl, render, and index the web. Jamie is known for digging into the messy middle where technology, ethics, and search collide. She is a 4x Web Almanac author, contributor with Search Engine Journal, and author of the popular Traffic Think Tank newsletter. ๐ CONNECT WITH Jamie: Twitter: @Jammer_Volts **************************